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Why you’ll never buy a 3D printer

3Dprinter_image

 

Mattel’s ThingMaker 3D Printer and ThingMaker Design App is expected to ship later this year. Could a $300 3D printer capable of making hundreds of parts that can be assembled into toys finally place the technology next to the inkjet printer in the home?

The consumer 3D printer market, which has even tried to connect itself to video gaming, still seeks ‘killer app’3Dprinter_giff

While 3D printer sales will experience healthy growth over the next four years, consumer machines remain a technology in search of a purpose, according to researcher IDC.

3D printers, materials and services in the U.S. grew by almost 20% in 2015 compared to the year before, representing $2.5 billion market. And 3D printer shipments are expected to experience a compound annual growth rate (CAGR) of more than 16% through 2020, according to IDC’s U.S. 3D Printer Forecast, 2016-2020.

Revenue from 3D printing hardware alone is expected to grow from $815 million last year to $1.96 billion in 2020.

The largest technology segment within the 3D printing market is fused filament fabrication or fused deposition modeling (FDM/FFF). Last year, FFF or FDM printers made up 76% of the 3D printers shipped in the U.S.

While the majority of those printers are at the low end of the market, the consumer segment “has clearly not materialized as many had predicted,” IDC said. That’s pushing many 3D printer makers to shift toward producing higher-end machines aimed at the education and professional prototyping markets.
Shipments in the very low-end, where 3D printers sell for below $1,000, are still projected to grow more than 12% annually through 2020. But the market remains relatively small.

Where’s the killer app?

“I know it is a bit of a cliché, but I believe the ‘killer app’ that would drive 3D printing in the consumer space has not materialized yet,” said Tim Greene, research director for IDC’s Hardcopy Solutions. “Already the 3D printer mix in the U.S. has changed over the last 12 to 24 months. While there are still a lot of shipments into the DIY/consumer market, tremendous growth remains in the segments with a more professional and manufacturing orientation.

Simply put, 3D printers have yet to find their spot next to the inkjet printer in the home.

The sub-$1,000 3D printer category is the slowest-growing segment based on the reduced demand for consumer-type 3D printers in the U.S. market, IDC found. Many of the suppliers of lower-priced machines have added features and capabilities to their printers to move up into higher-priced hardware.

Printers in the sub-$1,000 price category are expected to go from just over 49,900 shipments in 2015 to over 90,750 printers in 2020. That’s a five-year annual growth rate of 12.7%.

In its report, IDC said it “has never been a big believer” in the consumer 3D printing market.

“This is being borne out somewhat with many of the suppliers in that segment recognizing that the consumer segment has materialized differently than expected. While some suppliers continue to sell very low-end 3D printers at prices below $300, many have recognized that consumer users will not run enough material, or won’t buy the materials from their printer manufacturer, to make up for selling printers at such low prices,” the report said.

In the hunt for the “killer application,” many 3D printer manufacturers have attempted to link the machines with video games, enabling players to print characters and scene-setting models.

“Which certainly eventually could happen, but we don’t see it in the near term,” Greene said. “So, while I’d never say never, I think the lack of the real ‘gotta have it’ application for consumer 3D printing limits the potential for the consumer side for now.”

Terry Wohlers, president of Wohlers Associates, an independent consulting firm, said the consumer 3D printer market is hampered more by a reason to exist and less by a lack of affordable technology.

“You could give away a free 3D printer to average consumers, but I doubt it would motivate them to use it. They’d give it a try, but then it’d collect dust. It’s just too difficult for them,” Wohlers said. “Heck, they don’t even want to print pictures at home because they don’t want to mess with it. A 3D printer is an order of magnitude more involved.”

Mattel to the rescue

“I would argue that a consumer 3D printer does not yet exist,” Wohlers continued. “This could change when Mattel introduces its new ThingMaker later this year.”

In February, Mattel announced it had reinvented its iconic ThingMaker at-home toy-making device, this time as a 3D printer that will cost $300.

Mattel unveiled its plug-and-play 3D printer at the New York Toy Fair, and it is already taking pre-orders for the machine, which will be available Oct. 15. (See Amazon.com pricing).

After downloading the ThingMaker Design App, which is based on software from Autodesk, families can browse through toy templates or build their own creations from hundreds of parts also offered in loadable files. Designs get uploaded from the files to the ThingMaker 3D Printer, which prints parts in batches for assembly via ball-and-socket joints.

screen-shot-3Dprinter

The ThingMaker Design App allows you to download files to iOS or Android devices and then upload them to the 3D printer to create toys.

“For 15-plus years, I’ve believed that children could become a large market because they are creative, like to make objects, and entertain themselves,” Wohlers said. “New software tools for creating 3D content, coupled with products for children, such as the ThingMaker, could change the landscape some.”

Meanwhile, Wohlers said, most consumers will purchase 3D-printed parts and products online and at shops and stores — products designed by professionals on industrial-grade machines.

In addition to a lack of use cases, the consumer 3D printer has become a low-margin product, as Chinese equipment and filament manufacturers have combined with multiple distribution channels (including Amazon.com) to create a segment where it is really hard to achieve profit margins, Greene said.

“In turn, this has made companies like 3D Systems and Ultimaker re-think some of their product and areas of focus,” Greene said. “Furthermore, there is a growing number of online 3D printing services like Sculpteo [and] Shapeways…that make it so fast and easy for consumers to get their stuff 3D printed that it seems like consumers don’t need their own 3D printer.”

In May, Ultimaker and Ultimaker added the Ultimaker 2+, which sports a price tag  more than twice the original $999 Ultimaker.

“And in a hallway conversation at a recent trade show, one of their guys told me they are ‘less interested’ in slugging it out with the other vendors in the sub-$1,000 price category,” Greene said.

3D Systems shifts gears
3D Systems is also less interested in the consumer 3D printer market, which it entered into in 2011.

At the end of 2015, 3D Systems announced the end of its $999 Cube consumer 3D printer line and said it would also shutter its Cubify.com consumer printing platform by January 31.

“We still have the Cube Pro printer — that’s sub-$5,000, but that’s kind of our entry level now on the desk tops for applications like education and desktop engineering,” said Timothy Miller, 3D Systems’ director of corporate communications.

“We’re focusing on manufacturing and the professional customer because that’s where we see near-term opportunities,” Miller added.

3D Systems was among the first 3D printer manufacturers when it was founded in 1984; its CTO, Chuck Hull, was one of the inventors of the 3D printing technology and created the widely-adopted STL (stereolighography) file format used by machines today.

Over the past two years, however, 3D Systems’ stock has dropped precipitously from a high of about $97 per share in 2014 to a low of $6.29 in May. Today, it’s trading for around $12.

And, in April, 3D Systems replaced its interim CEO with Vyomesh Joshi, the former vice president of imaging and printing at HP who is credited with doubling profits there.

Miller said while the company is will soon announce a new long-term strategy, it has already shifted toward producing more professional machines aimed at up-and-coming markets, including 3D printers for production.

Wohlers said 3D Systems’ financial issues have less to do with the industry’s downward trajectory and more to do with the company’s lack of focus and increased competition.

In 2011, for example, 31 companies worldwide produced and sold industrial 3D printers — those priced at more than $5,000. Five years later, that doubled to 62 companies, according to theWohlers Report 2016.

As with the beginning of the 3D printing industry, the highest growth markets for the technology continues to be automotive, healthcare and aerospace. However, along with rapid prototyping, 3D printing production parts is beginning to take shape.

Where the market is headed

According to IDC’s report, the fastest-growing segment in the 3D printing industry is in the $25,000 to $100,000 price category — printers that use a mix of technologies for both plastic and metal printing for use in markets including dental, medical, automotive and aerospace.

Last year, for example, HP announced it would enter the 3D printed parts manufacturing space with a machine aimed directly at production, not the consumer market. HP’s machine, a ink-jet like “materials jetting” system, is part of a market expected to grow faster than any other, according to IDC.

“As applications become more advanced and complicated, people don’t just want a prototyping printer, but a solution they can build into their workflow,” Miller said.

For example, Align Technology 3D prints 175,000 Invisalign dental braces every day.

Earlier this month, 3D printing service provider Sculpteo released its annual State of 3D Printing report, which collects survey responses from the general public from late January to late March 2016.

This year, Sculpteo received more than 1,000 respondents.

The survey found that the primary uses for 3D printing remain prototyping (50%) and proof of concept (30%), with manufacturing production coming in third (20%). Companies responding to the survey revealed that 93% of organizations believe 3D printing gives them a competitive advantage, and the top priority for professionals using 3D printers is faster product development.

“People and companies that are adopting 3D printers are routinely realizing the tremendous time and cost savings in their product creation and development cycles,” Greene said. “As printer speeds increase and the range of materials expands, a growing number of products and parts, and therefore markets, will be impacted by 3D printing/additive manufacturing.”

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iPhone 7 rumors: Goodbye 16GB, hello 256GB and ‘Pro’ line

The new iPhone doesn’t come out until September, but that won’t stop the rumor mill from churning at a furious pace.

iphone-7

Now that WWDC is over, the iPhone 7 rumors are getting even louder, since its expected unveiling in September is probably the next time we’ll see Tim Cook on stage. Yes, that’s still a good while from now. To help keep track of all the scuttlebutt, we’re collecting every rumor we’ve heard so far—and every new one that crops up between now and the day Tim pulls the new iPhone out of his pocket. Then we’ll assess whether each rumor seems legit or absurd, and we’d love to hear your thoughts too. Sound off in the comments.

What’s the latest?

The rumor: Pricing specs for the upcoming iPhone 7 have allegedly leaked on Weibo, according to 9to5Mac. If believed, the specs show that Apple is looking to release a 256GB model of the iPhone 7 that will be the same price as the 128GB model of the current generation iPhone 6s. Furthermore, Apple would drop the meager 16GB models, offering instead 32GB, 64GB, and 256GB for the iPhone 7 and 32GB, 128GB, and 256GB for iPhone 7 Plus. And that’s not all, the rumor on Weibo has it that Apple is gearing up an iPhone 7 Pro line. This Pro model would be the only one to offer the dual-camera system that’s been rumored before, and a Smart Connector for accessories similar to the iPad Pro.

Plausible: Generation after generation, Apple has mostly retained the same pricing for iPhone models, so the fact that the 256GB iPhone 7 would cost the same as the current 128GB wouldn’t be unheard of. However, we’re a little skeptical that Apple would get rid of the 16GB base models, especially since iOS 10 seems to have been designed to optimize storage. And the Pro line would be an interesting addition, and would certainly make up for the fact that the iPhone 7 is rumored to be almost-identical to the 6s models. Apple is also making some strides in enterprise software, so an iPhone Pro would be a logical next-step.

Headphone jack after all?

The rumor: Via Engadget comes some component photos from Rock Fix, a smartphone repair shop in China. They allegedly show a dual-SIM tray, another shows a dual-lens camera for the larger Plus model, and curiously, there’s even an Lightning assembly that still has the headphone jack attached. People who need a lot of storage will be pleased to hear another photo shows SanDisk memory ships up to 256GB, which would be the most storage Apple’s ever offered in an iPhone.

Plausible? It’s hard to give much weight to photos of components, and as reported in the same Engadget article, conflicting rumors about the dual-lens camera surfaced within days. But it is plausible that these components could be for the iPhone 7—and we know plenty of people who would be thrilled if the new phone had a headphone jack after all.

New colors?

navy-blue-iphone-7-concept

The rumor: It’s not easy being green, and iPhone owners might be starting to get envious of how many colors you can get an Android phone in. iPhones used to be pretty monochromatic, until Apple added gold and then an even brighter splash of color with last year’s rose gold hue (OK, OK, it’s pink). Japanese blog Macotara is reporting that Apple is switching it up this year, swapping the space gray color for navy blue instead.

Plausible? This is absolutely plausible. Apple’s iPhones have never been colorful, but the iPod touch comes in beautiful colored aluminum, and Apple has also set a tradition recently of switching up its Apple Watch bands to fit the season. One of the latest additions is a handsome navy Sport Band, and the Classic Buckle, Leather Loop, Modern Buckle, and two of the Hermès bands come in navy too. Navy looks great on both men and women, but we can’t help being a bit surprised it’s the “basic black” space gray color that’s rumored to be replaced.

A flat Home button?

The rumor:  Blurry, possibly fake spy photos from mobipicker (via 9to5Mac) seem to show a very flat-looking Home button. As in, maybe it’s not a button, maybe it’s just a touch-sensitive place you touch (and/or 3D Touch) instead of physically clicking it.

A fully flat Home button could have 3D Touch potential too.

Plausible? The Touch ID button got a lot faster between the iPhone 6 and 6s, but any button that physically clicks is another opportunity for hardware failure. With the rise of installment plans and the iPhone Upgrade program, we expect Apple to keep making little tweaks that make its phones more durable, so they’re turned in good enough shape to be possibly refurbished and resold. So yes, this is very plausible, and we think Apple could pull it off where the experience is the same, perhaps even using a little haptic feedback to make it feel like the button is clicking but it’s not—just like the Force Touch trackpad.

What about storage size?

The rumor: Apple is ditching the 16GB base model iPhone at long last, at least according to an IHS Technology analyst. The analyst posted on Chinese social media that the base model iPhone 7 will start at 32GB of storage space and 2GB of RAM, based on supply chain research.

Plausible? We sure hope so. Long-time Apple watchers have criticized the company for years over refusing to drop the 16GB model and forcing buyers to choose between the paltry base model and a 64GB option, with no 32GB in between. This is a tale as old as iPhones. In fact, when iOS 8 was released two years ago, many 16GB iPhone owners had to choose between offloading some of their apps, photos, and other files to upgrade to the space-hogging new version or hold off. Apple made iOS 9 a smaller, smarter upgrade, with temporary app deletion making the process easier. But apps easily eat up storage space, and Apple has improved its camera with Live Photos and 4K video-recording, both of which create large files. Sure, you can accept reality and choose the 64GB model, but it’s a lot more expensive. A 32GB base would hit the sweet spot and show Apple can change with the times.

Leaked photos show conflicting design tweaks?

iphone_7_plus_rear

The rumor: Forbes reported on leaked photos that allegedly depict the iPhone 7 chassis. First posted on French tech site NowhereElse.fr, the photos suggest that Apple’s forthcoming iPhone with have double speakers on the top and the bottom, created quad array audio experience similar to the iPad Pro. The photos also seem to confirm, yet again, that the iPhone 7 will not have a headphone jack. Lastly, this iPhone 7 chassis has the flash repositioned underneath the camera, instead of right next to it.

But hold on… according to another recent iPhone 7 photo leak picked up by 9to5Mac, the flash will remain where it is on the 6s. So now we have conflicting rumors. Both sets of photos, however, do show that Apple has redesigned the antenna lines. Instead of horizontal lines, the antenna lines on the iPhone 7 will allegedly be traced along the top and bottom edge of the device.

Plausible? These conflicting Apple rumors could mean a few things. Either both leaked photos are fake, one of them is fake, or both of them are real. According to Forbes, Apple is known for creating several different prototypes of its upcoming products to test, so these photos could both be depicting early but different iterations of the iPhone 7. That both of them would leak, however, seems unlikely.

Smart connector?

The rumor: New images and renderings have surfaced allegedly depicting the iPhone 7 and 7 Plus models. Quoting the Japanese site Mac Otakara, MacRumors reported that these images could be the “real thing.” The leaked image of the iPhone 7 Plus shows a Smart Connector, hinting at the possibility of a Smart Keyboard. While the Mac Otakara report seems to confirm previous rumors the iPhone 7 and 7 Plus will have a similar design to the current generation 6s and 6s Plus, the website also contests previous reports. Most notably, Mac Otakara now refutes the rumor that these new iPhones will have a second speaker to create stereo sound.

Plausible? Apple has been releasing a lot of accessories in the last few months, especially for the iPad Pros. It’s possible the company wants to continue this trend and adding Smart accessories to the 7 Plus. However, a Smart Keyboard suggests that the larger iPhone could have some Pro-style features, and we’re not sure if Apple would want to have it compete with the just-released 9.7-inch iPad Pro.

No headphone jack, really?

beatsheadphones.1.medium

The rumor: Here it is: a leaked iPhone 7 case… allegedly!9to5Mac reported the leaked images as first posted on the@OnLeaks Twitter account. The leaks seem to corroborate a few other rumors about the iPhone 7. For example, the case has no slot for a 3.5mm audio jack, signaling that Apple might be pushing for only Bluetooth and Lightning-connected headphones. The case also has two equally sized speaker grills on each side of the Lightning port slot, confirming that the iPhone 7 will be the first to sport two speakers for stereo sound. Other than that, the purported case points to an iPhone 7 hardware design that’s nearly identical to the iPhone 6s.

The no-headphone-jack rumor has been around for a while, previously reported by Fast Company and others. Apple is said to be developing wireless EarPods to be sold separately, alongside the iPhone 7. The premium EarPods will reportedly support Siri and wireless phone calls and ship with a carrying case that doubles as a charger.

Plausible? The larger design of the iPhone 6 and 6s lines have proven very successful for Apple, so we can see why the company would want to play it safe design-wise with the iPhone 7. But this similar design may not offer enough reasons to upgrade as we’ve seen with previous numbered upgrades—and if the major innovation requires a lot of people to ditch their 3.5mm headphones or use an adapter, get ready to hear some major griping.

This is the most controversial iPhone rumor in years, even more than the change of sizes with the iPhone 6. Some people love the idea. Others hate it. There’s even a petition to convince Apple that people still love the headphone jack. That petition has just over 300,000 signatures.

How does the dual-lens camera work?

The rumor: We previously reported on the rumor that Apple is looking to bring a dual-lens camera to forthcoming iOS devices. Based on LinX camera technology that Apple acquired last year, the dual-lens incorporates a wide-angle lens and a telephoto lens. According to MacRumors, a recent Apple patent shows for a a split-screen viewfinder where users can see the full image in the wide-angle lens and zoom in with the telephoto lens. The camera will be able to take two separate pics, or use one of the lenses to shoot video and the other to take stills. More impressively, the camera could also implement LinX’s technology to stitch it all together into one really crisp image.

Plausible? The race for bringing DSLR-quality cameras into smartphones is on. Samsung’s recently-unveiled Galaxy S7 garnered rave reviews for its use of Duo Pixel Technology to take photos. Apple may be feeling the heat to create an equally-stunning photo experience to the iPhone 7. If the dual-lens technology as outlined in this patent comes to fruition, it would help the iPhone regain its reputation as the best camera phone on the market.

How thin will the iPhone 7 be?

iphone-7-thickness

The rumor: Macotakara reported this week that the iPhone 7 will be 6.1mm thick. That’s one whole millimeter thinner than the current iPhone 6s, which measures 7.1mm. This new thinner model will be accompanied by a flush rear camera (so not protruding) for a design that’s sleeker overall.

Plausible? If this rumor is true, Apple seems to be under the impression that thinner is better. Apple has already made a device that measures just 6.1mm: the iPod touch. So it makes sense that the company would want to try to make the newest iPhone be just as thin. Hopefully, the iPhone 7 won’t be affected by any “Bendgate” issues because of this thinner design.

Will the thinner Lightning port mean I have to get new cables?

The rumor: In addition to getting rid of the 3.5mm headphone jack to achieve this new thinness, the iPhone 7 is rumored to integrate a thinner Lightning port. This will not affect the actual Lighting cables, however, so you won’t have to get all new connectors for the iPhone 7. What Apple is doing is simply making the cutout around the port smaller, so it should only affect case-makers, according to 9to5Mac.

Plausible? If Apple is already going insofar as to removing the headphone jack, which has already sparked plenty of controversy, then a slight redesign of the Lightning port doesn’t seem like a big deal. Especially if our current Lightning connectors will still be able to hook up to it.

Camera differences between the 7 and 7 Plus?

iphone-7-plus-dual-camera-1

The iPhone 7 Plus might have the most amazing smartphone camera ever.

The rumor: The iPhone 7 Plus will have a better camera, to the chagrin of small-handed amateur photographers around the world. According to MacRumors, the 7 Plus may have a dual-lens camera with optical zoom, which means this phone will take better photos than many traditional cameras. Instead of pinching to zoom in digitally, which usually results in a terrible grainy photo, the 7 Plus camera will have an optical zoom. That’s where the second camera lens comes in: It’s essentially a zoom lens.

Plausible? Yes. The iPhone 6s and 6s Plus have most of the same features, but the larger phone has a small but key difference: optical image stabilization. That feature uses the Plus’s gyroscope and camera array to steady your photos even if your hand shakes. The 6 and 6s rely on camera software to achieve the same effect, though the resulting images aren’t quite as clear. If the 7 Plus has a dual-lens camera with optical zoom, it would be a huge differentiator—the Plus could become the phone to beat for serious photographers.

Is that unsightly camera lens bulge going away?

The rumor: Apple redesigned the 6 and 6s models to be thinner and lighter than ever before, but there’s one big problem: The rear-facing camera lens juts out of the body, so the phones won’t sit flat on a surface. For a company that’s all about the details, this seemed like a strange design decision. The iPhone 7 is reportedly getting a camera that sits flush against the phone, according to MacRumors, so your eyes won’t be offended any longer.

Plausible? We sure hope so. That camera protrusion had to happen for a reason, but even Apple design chief Jony Ive is not a fan.

Will the iPhone 7 be waterproof?

The rumor: Making the iPhone thinner than ever and adding a DLSR-quality camera aren’t game-changing enough for Apple, apparently, so the company is reportedly working on ways to waterproof the iPhone 7. Ambitious? Yes. Possible? Definitely. Without a headphone jack to trap water, Apple could coat the iPhone with a waterproof coating and make those third-party rugged, waterproof cases obsolete.

Plausible? Actually, yes. Apple took several steps to waterproof the iPhone 6s without actually calling it waterproof, as detailed here, and word on the street from people who have accidentally submerged a 6s indicates that those techniques worked. All Apple needs is some waterproof buttons (which it’s reportedly working on), and they’re set.

Next year’s iPhone

Yes, you read that right. In this craziest of iPhone rumor cycles, we’re been reading rumors for the 2017 iPhone mixed in with rumors of the iPhone that should come out in September of 2016. Just to keep them all straight, here are the things we may have to look forward tonext year.

An OLED screen and glass on both sides

The rumor: Remember the iPhone 4, encased in glass on both sides, so you’d have twice as many surfaces that could shatter every time it slipped out of your hand? Apple might bring back an all-glass design in 2017. Hopefully it’s a bit more durable this time.

KGI Securities analyst Ming-Chi Kuo thinks that Apple is planning a major iPhone redesign for 2017—not this fall. In a note to investors, he predicted an iPhone with a 5.8-inch OLED screen that’s encased in glass on both sides, yet smaller than the current iPhone 6s Plus, meaning Apple would be looking to eliminate as much bezel and “chin” as possible. DisplayMate President Ray Soneira echoed Kuo’s OLED predictions in a recent report, citing the “rapid improvements” in OLED performance over the last six years.

“Apple simply has no choice in switching,” Soneira said, because OLEDs are thinner, lighter, more responsive, and can be curved or bent in ways that LCD displays just can’t.

Kuo also predicted the all-glass 2017 iPhone would have wireless charging, and some kind of biometrics, like face recognition or iris scanning. The Home button takes up a lot of space on the current iPhones, and replacing it with other biometrics for login and Apple Pay (along with deep-touch gestures for exiting apps) could let Apple expand the screen.

Plausible? In Apple’s usual “tick-tock” cycle, the 2016 iPhone would get a redesign, since the current iPhone 6s and 6s Plus are upgrades to the iPhone 6 and 6 Plus designs that launched in 2014. But if Apple really is switching to OLED, that’s a major shift that might need more time to perfect. It’ll be interesting to see what innovations Apple can add in 2016 to make the iPhone seem exciting even if the overall design stays the same—a better camera and a Smart Connector are a start.

More evidence of OLED

The rumor:  According to a recent Bloomberg report, Applied Materials, an Apple supplier, has received almost four times the amount of orders for its display-making machines. This jump is linked to Apple retooling the iPhone manufacturing process to include OLED screens in the fall of 2017.

Plausible? We’ve already bought into the general rumor that Apple would switch to OLED, and this report supports the 2017 timeline—according to Applied Materials, it takes about 3 quarters for their machines to be build, delivered, and installed.

Have questions?

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Atari’s Ataribox console will run Linux

Cost $250-$300, if it ever materializes

Now it just needs an E.T. game.

Atari announced in June that it was getting back into the hardware business, with plans for an upcoming “Ataribox” console. Of course, it didn’t release any actual details at the time—only a slick-looking render of a retro-styled box, complete with real wood paneling. Oh, plus a promise to crowdfund the upcoming console.

If alarm bells just started ringing in your head, visions of another Ouya-style disaster, well we can’t say those fears are unfounded. This week Atari further detailed the Ataribox to GamesBeat, and the plan seems even weirder than before.

According to Ataribox creator Feargal Mac, we’re looking at a device that will a) run Linux and b) cost in the neighborhood of $250 to $300. Featuring a custom AMD processor and launching alongside a catalog of classic Atari games, GamesBeat writes, “the idea is to create a box that makes people feel nostalgic about the past, but it’s also capable of running the independent games they want to play today, like Minecraft or Terraria.”

You know what? Best of luck to them. If Valve couldn’t make the Linux-centric living room PC a hot item, though, We’re not sure that Atari will be able to. And that’s all this is—a very cheap Steam Machine, cheaper even than Alienware’s quaint little model.

Is that enough? Probably not. The problem, as always, is the games. Linux gaming is worlds better than it was a few years ago, especially if Atari focuses on the indie scene. Still, we’re talking a pretty small subset of available titles. Atari’s trotted out the ol’ Valve line of “You can install Windows on it if you want,” and that’s not a great omen in my mind.

And even a $250 Ataribox is still plenty expensive considering this thing won’t run any big-budget games. You can buy an Xbox One S for $250 right now on Amazon, and a PlayStation 4 is only $50 more expensive. Sure, it’s a console, but it’ll at least play Wolfenstein II just as easily as it’ll play Terraria.

Atari’s also been quiet about how you’ll control the Ataribox. GamesBeat mentions a “user interface [Atari is] customizing for TVs,” so I assume a controller, but every photo of the Ataribox is just the console on its own. Hell, for all we know Atari will be buying Steam Controllers in bulk and packaging them with the system. Might as well. Those who want to get into the system level and tinker, though, will probably need a keyboard and mouse, which isn’t very living room-friendly.

One last red flag: It’s still being crowdfunded. Plans are for an Indiegogo campaign later this fall, with a release scheduled for Spring 2018. We’ll keep you updated.

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Microsoft Surface Studio: The smart person’s guide

Everything you need to know about the Surface Studio, Microsoft’s new all-in-one PC designed to tempt professional artists and designers over to Windows.

microsoft-surface-studio

The Surface Studio is an all-in-one PC with premium specs, designed to wow professional artists, designers, architects and other creatives.

While the $2,999 price tag will deter most consumers, Microsoft seems to be targeting the Studio at design professionals, who would otherwise be using Apple Macs alongside specialist devices like Wacom’s Cintiq drawing tablet.

The Studio is a machine with a lot to recommend it, but one that could still be a leap too far for creatives already heavily invested in alternative tech.

Executive summary

  • What it is: The Surface Studio is a high-end, all-in-one PC aimed at being a drafting table and canvas for creatives.
  • Why it matters: The machine marks Microsoft’s first venture into designing desktop PCs and may put pressure on Apple and other manufacturers to crank up specs on competing machines.
  • Who it is for: Artists, designers, architects — creative professionals who want a machine that shows off their work at its best.
  • Why you should get it: For its super sleek, razor-sharp display that lets users draw straight onto the screen.
  • Why you shouldn’t get it: The price is too high or you’re a professional already heavily invested in alternative software and hardware.
  • How to get it: Pre-order online, although stock is limited according to Microsoft

What it is

An all-in-one, Windows 10 PC designed to dazzle users with its superlative display.

The screen, a 28-inch touchscreen LCD monitor, is ‘the thinnest in the world’ according to Microsoft, and sits on a counterbalanced hinge that makes it easy to push down onto the desk, and start drawing on with a digital pen.

The monitor’s 4K+ resolution and ability to display more than one billion colors, as well as to show drawings and documents at 1:1 scale with their paper equivalents, is designed to give professionals the ability to see how their creations would look in the real world.

Sketching on the screen with the Surface Pen is made easier when the Studio is used with the newly released Surface Dial, a brushed silver knob that can be rotated to select a new color when drawing on the screen or to turn the image.

Why it matters

From the point of view of artists and designers, the Studio offers a high-end computer built around their creative needs, which does away with having to use a separate drawing tablet and computer.

Even if creatives ignore the Surface Studio, its release is good news, likely to prompt incumbents like Apple and Wacom to spec up and cut the prices of new machines — in particular for the iMac, which the Studio has been compared to many times, despite the iMac lacking a touchscreen.

By following up the immaculately designed Surface Book laptop with a striking machine like the Surface Studio, Microsoft also appears to be trying to establish itself as a competitor to Apple on the design front.

Who it is for

Broadly, the Studio seems to be aimed at anyone who draws or designs for a living.

In launch videos, the Studio was seen being used by artists, architects and product designers.

The multi-purpose nature of the Studio, a machine that combines a Windows desktop PC with the functionality of a separate digital drawing tablet, such as the Cintiq 27 QHD Touch, will likely make the $2,999 price tag easier to swallow among those in the creative industries.

Why you should get it

If you draw or design for a living there are plenty of reasons why you might want the Studio. For example, there’s the quality of the display and the ease with which the Surface Pen draws on the screen. Microsoft describes this experience as virtually as fluid as drawing on paper. Then there’s the Studio’s significant graphical processing power, the ability to view documents and drawings actual size on screen and the ease with which you can switch push down the monitor and begin drawing.

Why you shouldn’t get it

Despite the Studio’s looks, its high price makes it hard to recommend as a consumer purchase, particularly when an iMac with a higher resolution, and only very slightly smaller screen, will cost less money.

Even professional creators are unlikely to abandon their current expensive setup for a Studio, as Mikako Kitagawa, principal research analyst with Gartner, pointed out.

“An all-in-one device is not the most cost-effective device, as the users pay for both the computing unit and monitor at the same time,” she said.

“Creative professionals have already invested heavily in hardware and software. For instance, many professional illustrators use a high-end drawing tablet and high-resolution monitor at the same time.”

If those same professionals exclusively use macOS, as is the case in some creative outlets, then the high cost of switching to Windows will also be a deterrent, she said.

There is also Microsoft’s odd decision not to include the $99 Surface Dial with the Studio, despite the peripheral featuring so heavily in demos of the machine, and being particularly useful for tasks like changing colors while drawing with the Surface Pen.

How to get it

The Surface Studio is available to pre-order from Microsoft, with prices starting at $2,999 and shipping starting from 12 December. Microsoft has warned the machine will be available in limited quantities.

Tech specs:

$2,999: 1TB drive; Intel Core i5 CPU; 8GB RAM; 2GB GPU

$3,499: 1TB drive; Intel Core i7 CPU; 16GB RAM; 2GB GPU

$4,199: 2TB drive; Intel Core i7 CPU; 32GB RAM; 4GB GPU

Display: 28″ PixelSense Display; 4500 x 3000 resolution; 192 DPI; Color settings: Adobe sRGB, DCI-P3 and Vivid Color Profiles; Touch: 10-point multi-touch; Aspect ratio: 3:2 TB drive; Intel Core i5 CPU; 8GB RAM; 2GB GPU

Processor: Quad-core 6th Gen Intel Core i5 or i7

Graphics: NVIDIA GeForce GTX 965M 2GB GPU GDDR5 memory or NVIDIA GeForce GTX 980M 4GB GPU GDDR5 memory

Storage: 1TB or 2TB ‘rapid hybrid drive’

Memory: 8GB, 16GB, or 32GB RAM

Wireless: 802.11ac Wi-Fi; Bluetooth 4.0; Xbox Wireless built-in3

Dimensions: Display: 25.09 x 17.27 x 0.44 in (637.35 x 438.90 x 11.4 mm); Base: 9.84 x 8.66 x 1.26 in (250.00 x 220.00 x 32.20 mm)

Weight: 21.07 lbs max (9.56 kg)

Connections: 4 USB 3.0; Full-size SD card reader (SDXC compatible); Mini Displayport; 3.5mm headset jack; Compatible with Surface Dial onscreen interaction

Cameras: 5.0MP front-facing camera with 1080p HD video

Audio: Dual microphones; Stereo 2.1 speakers with Dolby Audio Premium

Buttons: Volume and power

Surface Pen

Surface Keyboard

Surface Mouse

Power cord with grip-release cable

Security: TPM chip for enterprise security; Enterprise-grade protection with Windows Hello face sign-in

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Microsoft teases Windows 10’s sleek new look for the future

“Project Neon” will give your Windows 10 PC a fresh coat of paint later in 2017.

Microsoft’s planning a sleek visual refresh for Windows 10, and the company quietly teased its first official glimpse of what’s coming in the future during the Windows Developer Day keynote on Wednesday.

There aren’t many details being shared about “Project Neon” right now—as the refresh was called in earlier leaks—but the new visual look will focus on animations and transitions. The basic concept is “to add fluidity, animation, and blur to apps and the operating system,” as first reported by Windows Central. The new design language also hopes to make it easier for developers to create attractive apps.

The design refresh should extend to all Windows 10 devices including PCs and tablets, HoloLens, Xbox, and the few surviving Windows Phones, according to Windows Central.

Twitter user Tom Hounsell shared a clean version of Microsoft’s first look at Windows 10’s forthcoming design tweaks. The image shown on the livestream had large text overlaid on top of the screenshot.

As you can see, this isn’t a huge change, but the visual refresh gives Windows 10 a sleeker, more modern feel. The taskbar icons look a little more dynamic and bolder. Cortana is using the icon instead of the search box, though it’s not clear if this will be the default look. The clock on the taskbar is also bolder, and the usual notification area icons including the Action Center are notably absent. The open Groove Music window itself looks more polished and Aero-esque as well, with no title bar to be seen—just unobtrusive options in the app’s upper-right corner.

The impact on you at home: Windows Central says that some of the code for Project Neon is already available in recent Insider Preview builds of Windows 10; however, it’s unlikely the visual refresh will be ready in time for the massive Creators Update this spring. Microsoft is expected to share more information about Neon during the Build conference in May. The Creators Update is expected to roll out in late March or early April, followed by a second major update later in 2017.

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Here’s what’s coming next from Sling TV

Sling TV CEO Roger Lynch talks pricing, DVR, and certified hardware.

A lot’s changed in the two years since Sling TV made its grand debut at CES 2015. Instead of being the only streaming option for cable channels like ESPN and CNN, Sling is now one of three options alongside PlayStation Vue and DirecTV Now, and it will soon have a fourth competitor in Hulu.

Accordingly, Sling has changed with the times. The company, a subsidiary of Dish Network, has added new channels, created a second base package with a different mix of channels, and is working on a cloud DVR feature.

What else is in store for Sling this year? Here’s what we learned from Roger Lynch, Sling’s CEO, during CES 2017:

On DVR, which is “months” away

Sling began testing DVR service in an invite-only beta on Roku devices last month, and while it’s clearly a work in progress, Lynch says feedback has been positive. “The only feedback that isn’t positive is, ‘I wish I had this feature or that feature,’ all of which are being built already anyway,” Lynch says.

For now, Sling is prioritizing simple improvements like grouping recordings from a series into a folder, rather than listing them all separately. The eventual goal is to list all episodes from a series—whether it’s on-demand, recorded, or live—in a single window.

Still, Lynch gave only a rough time frame for when DVR might launch publicly, “It’s not in weeks. It’s not in years. It’s in months,” he says. “We want to get it out as quickly as possible.”

On AirTV and “Optimized for Sling TV”

Just before CES began, Dish announced a new brand called AirTV. Its first product, the AirTV player, puts Sling TV front-and-center, while integrating over-the-air channels and Netflix recommendations into the Sling guide.

Lynch sees AirTV as an example for other device makers to follow. “I’m hopeful that other device partners will make devices similar to this, and do similar types of integrations for Sling, and that it’ll spur innovation in the ecosystem,” he says.

To that end, Sling’s sole CES announcement was an “Optimized for Sling TV” certification program, which will help consumers know whether a device works well with the service. With streaming devices, for instance, criteria could include a Sling button on the remote control, integration with over-the-air broadcasts in the Sling guide, and a way to auto-launch Sling when users turn on the device.

Lynch says Sling is still finalizing how it’ll enforce those criteria. Roku, for instance, pre-loads the Sling app and includes a quick-launch remote button on some models, and that might be enough to earn Sling’s approval. Other types of devices may have different criteria.

“There’s router companies that are looking to be optimized for Sling. So what does that mean for router companies? It doesn’t meant they’re going to integrate OTA and put a button on the remote. It means they’re going to do something to optimize for the experience,” Lynch says.

On separating Sling Orange and Blue

Last year, Sling introduced a second base package, separate from its original $20-per-month plan. The newer plan is called Sling Blue, and it starts at $25 per month, while the original is now called Sling Orange. (Subscribers can bundle the two plans, which have different channel lineups with some overlap, for $40 per month.)

Might Sling eventually try to merge these two plans?

“We work really, really hard not to combine them,” Lynch says. “The problem with combining them is, you end up with a $35 to $40 package because there’s so much content, and you price yourself out of the market from where I think the big opportunities [are].”

That sounds like a shot at rivals like PlayStation Vue, DirecTV Now, and Hulu, none of whom are attempting to match Sling’s base prices. “For us, the Sling Orange product is the perfect cord-cutter product. It’s great for people who use antennas because you’re not forced to buy locals, and locals are really expensive,” Lynch says.

Sling Blue, meanwhile, will likely compete more directly with those larger bundles over time. “That’ll become a broader content package at a higher price point,” Lynch says.

On getting what it wants from TV networks

Since its launch in 2015, Sling has offered a “Replay” feature that lets users rewind live TV and watch several days’ worth of past programming. It’s a nice alternative to setting up a DVR, but not every channel supports the feature.

As you might expect, that’s partly because of issues with streaming rights. But Sling is working on accommodating those issues so it can support Replay on more channels.

“Every program has different requirements, like, can you fast forward, can you not fast forward, yes you can fast forward, but not through commercials,” Lynch says. “There are channels that have granted us rights to Replay, but we haven’t made Replay available on the channel yet, because we still have to put in some technology to enable that, because of the business rules that channel has.”

On the whole, though, negotiating those sorts of features with TV networks is getting easier. Lynch notes that two years ago, Sling was scrambling just to get a basic package together—the service launched with a mere 11 channels—but now TV networks are much more interested.

“When we first launched,” Lynch says, “we didn’t have as much leverage to demand things like that as we do now.”

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Thursday night NFL games now stream on Amazon Prime, and that sucks for cord-cutters

Thursday Night Football games are dumping Twitter for Amazon Prime.

Thursday night NFL games streamed with stunning success on Twitter last year, but for the season, football’s jumping ship. The NFL and Amazon announced they’ve reached a $50 million agreement for streaming rights to 10 Thursday Night Football games for the 2017 season—a five-fold increase over the $10 million Twitter paid for last year’s games.

The agreement’s a major win for Amazon, which has been pushing hard to expand its TV offerings. It’s a bummer for folks who’ve ditched cable, though. While Twitter streamed TNF games to the world, making them freely available to cord-cutters even if watchers weren’t Twitter users, Amazon’s NFL livestreams will be limited to paying Amazon Prime subscribers. An Amazon Prime subscription costs $100 per year.

CBS and NBC will still be able to stream the Thursday night games they broadcast, but those channels lock their streams behind the CBS All Access premium service and cable authentication, respectively. Likewise, Verizon will still be able to stream TNF games to mobile devices, but that’s limited to Verizon users and it’s a pain to try and get Verizon’s streams on your big screen.

The best bet for NFL-loving cord-cutters who don’t want to buy into a handful of different services may be to invest in an over-the-air TV antenna. The NFL still doesn’t offer a widespread subscription plan for live streaming games inside the U.S., as NFL Sunday Ticket is essentially limited to DirecTV subscribers alone.

Amazon says it may sell ads for the NFL streams, but also use the games to promote Amazon’s other video services, Recode reports. Amazon’s always using its services and features to entice you to embrace Amazon even more.

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8 ways the iPhone 8 can beat the Galaxy S8

The Galaxy S8 might be the best phone of 2017, but the year’s not over until the next iPhone makes its debut. Here’s how Apple can take the crown back from Samsung.

If there wasn’t already a mountain of pressure on Apple to deliver something spectacular with this year’s iPhone update, there surely is now. If you haven’t noticed, Samsung has released the Galaxy S8 and S8+, and they’re pretty remarkable. As a former iPhone 7 Plus user, the S8+ might very well be the best phone I’ve ever used, with a stunning screen, speedy processor, and, yes, a gorgeous design.

But what makes the S8 so amazing is how unique it is. For the first time in a while, Samsung is standing alone on the cutting edge with a phone that needs to be seen to be believed. From its barely there bezels to its brilliant wraparound screen, the Galaxy S8 truly gives Apple a run for its money. No joke, it actually makes the iPhone 7 look pretty stale.

But there’s still a lot of time between now and the release of the next iPhone. According to rumors, the lineup this year will consist of the usual S models along with a fantabulous iPhone 8, which looks to adopt a similar aesthetic to the Galaxy S8, with an edge-to-edge OLED display and the removal of the physical home button. But just because it might look similar doesn’t mean it can’t still be better. Here’s how Apple can still steal the crown from Samsung:

The Galaxy S8 has a killer camera but the iPhone 7 is no slouch.

Killer camera

The Galaxy S phones has always had a camera on par with the iPhone, so it was a little surprising that Samsung didn’t upgrade the S8’s all that much. The iPhone 7 Plus is already a step ahead here, with 2X optical zoom and the sublime Portrait Mode, but the iPhone 8 could really separate itself from the S8 by taking it even further. Along with a megapixel bump, Apple could add optical image stabilization to the second lens, which will go a long way toward increasing photo and zoom quality. But what would really set it apart would be a larger sensor and greater ISO range to make it a low-light leader.

The Gear VR is a big part of the S8, but AR could be the iPhone 8’s big play.

AR not VR

While Samsung is going all-in on virtual reality with the Galaxy Gear and the S8, rumors suggest that Apple is more interested in augmented reality. And that could be one of the features that sets the iPhone 8 apart. Smartphones have been slow to incorporate AR into the interface, but if Pokémon Go has taught us anything, it’s that people are way more interested in seeing the world through their screens than strapping a headset to their faces. An AR-fueled iPhone 8 could connect us to the world in fun new ways without separating us from reality.

The Galaxy S8’s fingerprint sensor is just in the worst place.

Well-placed fingerprint sensor

While the Galaxy S8 is one of the best smartphones ever made, one tragic flaw prevented it from being perfect: the placement of the fingerprint sensor. For some god-awful reason, Samsung put it right next to the camera, all but ensuring your finger will not only miss it, but also repeatedly smudge the lens. If the rumors are correct that Apple will also be removing the home button in the iPhone 8, it has two options: under the screen or on the back. A first-of-its-kind in-panel sensor would be revolutionary, but if it’s on the back, Apple needs to learn from Samsung’s mistake and put it lower, like on the Pixel.

Bixby hasn’t exactly exploded out of the gate, but it does a lot that Siri doesn’t do.

Expanded Siri

When Samsung unveiled the S8, a major part of the presentation was spent introducing its new AI assistant, Bixby. However, the new service wasn’t just a competitor to Siri, Alexa, and Google Assistant. Samsung integrated Bixby deep into the interface to let it access apps, fetch information, and cut down on how often we need to touch our phones. It’s a cool idea, except the only problem is it doesn’t really work. If Apple could do something similar with Siri and expand its reach to work inside apps while we’re using them, it could beat Bixby at its own game.

The Galaxy S8’s screen is pretty, but It also uses its software to accentuate it.

iOS 11

One of the biggest gripes people have had about Samsung’s phones has always been its TouchWiz interface. But that’s changed with the S8, as Samsung has crafted an intuitive, refined system that takes full advantage of its superb hardware. If Apple is going to release a radically redesigned iPhone with curved edges and a wraparound screen, the same old iOS isn’t going to do it justice. It might be time to rethink iOS for modern times and give it more than new features and a fresh coat of pixels.

Samsung’s wireless charging supports Qi and PMA standards, and the pad stands up or lies flat. But it’s not long range wireless.

True wireless charging

While Samsung has had wireless charging in the Galaxy S since the S6, Apple has been slow to adopt it for the iPhone. All signs indicate that’s going to change for the iPhone 8, but if Apple wants to top the Galaxy S8 and not just keep pace, it’s going to need something a little more exciting than a pretty charging pad. One of the rumors we’ve read suggests that Apple could adopt true long-range wireless charging for the next iPhone, which would power up the battery whenever you’re within range of the charger, even if it’s in your pocket. That alone would be an S8 killer.

The Galaxy S8 includes a pretty great pair of earbuds.

Bundled AirPods

Samsung didn’t just resist the trend to ditch the headphone jack on S8, it embraced the 3.5mm jack in a big way. Inside the S8 box is a pair of premium AKG-tuned earbuds that are a few steps above the usual build and sound quality you get for free—certainly better than what Apple gives us. But if Apple really wants to embrace the wireless future of the iPhone, it needs to stop including a wired set of EarPods, even if they are Lightning. A pair of AirPods in the box (or a cheaper Beats alternative) would really set it apart from the 3.5mm S8 and make a strong statement.

The battery life on the S8 is really good, but the iPhone 8’s could be even better.

Blow-away battery

Samsung has had its share of battery issues, but the S8 looks to put them in the past with a long-lasting battery that hopefully won’t blow up. But while it can get through the whole day for the most part, the S8 didn’t deliver the the real breakthrough we were hoping for. We’re still waiting for a phone that lets us completely forget about the battery until our day is over, and we’d love to see the iPhone 8 deliver something in the range of 12 hours and truly change the game.

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Apple’s bold new red iPhone 7 turns upgrading into a philanthropic decision

iPhone SE gets a storage boost, too.

Apple just made upgrading to an iPhone 7 a philanthropic decision by adding a red special edition to the lineup. The new red aluminum finish, which is available to order for both iPhone 7 and 7 Plus in-store and online on March 24, is a fundraising effort for the Global Fund. Apple will contribute a portion of red iPhone sales to the fight against AIDS and HIV.

The two new red iPhones will come in 128GB and 256GB storage variations and start at $749 in the U.S. Apple will sell the special editions in more than 40 countries by the end of March, with Brazil, Chile, Colombia, India, and Turkey to come in April. If you live in the U.S., U.K., or China and are part of the iPhone Upgrade Program, you’ll be able to snag an unlocked red iPhone with AppleCare+. In the U.S., the 128GB iPhone 7 will start at $37 a month with the ability to upgrade every year.

Apple has a long-standing relationship with the Global Fund and has a variety of products in its red lineup, including iPod’s, cases, headphones, and speakers. Last December, Apple celebrated its decade-long partnership with the Global Fund by donating proceeds from in-app purchases, exclusive downloads, and newly launched accessories to the nonprofit. The company has so far donated more than $130 million to the Global Fund, making it the organizations’s largest corporate donor.

You can snag a flashy new red iPhone 7 on March 24, starting at $749.

iPhone SE gets a bump, too

Apple hasn’t forgotten about the littlest phone in its lineup, the iPhone SE. The company just doubled the 4-inch phone’s storage to 32GB and 128GB, up from 16GB and 64GB. Those models will be phased out and the roomier new options will start at $399 beginning March 24.

While the flashy new color and iPhone SE upgrade aren’t the biggest iPhone news of the year—that will come in September with the 10th anniversary iPhone 8—it’s nice to see Apple add a little something extra to both its existing flagship and its entry-level phones.

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